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Ian Rogers (@iancr) talked with Mobile Roadie’s CEO, Michael Schneider (@msfd). Besides creating a vehicle for top artists to communicate with the “superfans,” Michael has also been a productive entrepreneur in the web design and the tech communities. Needless to say, he has some great advice for musicians and techies alike.
Listen to Ian’s favorite tracks exclusively on MOG at http://bit.ly/ianplaylist
0:00 - Intro
0:17 - What is Mobile Roadie and how is it associate with music?
1:00 - Why is an app preferred to a website?
1:50 - How difficult is it to maintain an app?
2:45 - Samples of some Mobile Roadie apps (Green Day app).
4:40 - Who’s using Mobile Roadie?
5:00 - Michael’s background.
6:15 - Should smaller bands set-up a mobile presence?
7:30 - Syncing between mobile and websites.
8:30 - Does the type of app depend on the size of the band?
11:15 - Thank you Sonos!
12:45 - Cut out contest mention
13:10 - The cost of not going mobile. (A medium for super-fans.)
15:30 - Is Mobile Roadie taking over website traffic?
17:10 - Is Mobile Roadie focusing on the “super fans” or broader fans? (Will apps last with HTML5?)
18:10 - Michael’s take on the music industry.
20:10 - Why has Mobile Roadie diversified beyond music?
21:15 - Michael’s advice to the mobile seeker.
23:30 - Mobile Roadie’s game plan for the future.
24:30 - Thanks MOG!
26:00 - The Los Angeles entrepreneur climate.
29:00 - Give Mobile Roadie feedback!
And a special thanks as always to http://www.billboard.biz for their continued support.